Red Krypton combines the reach of traditional sports marketing with the direct fan connection of digital marketing and generative answer engines. With 15+ years of building global sports properties and DTC brands, we know how to put data and creative to work to get measurable results, helping clients win with impact and precision.
About UsWe are a performance-driven sports marketing agency, specialized in optimizing the key metrics that drive business success for teams, leagues, and brands.
“Red Krypton has been a valuable partner, helping Google Fiber drive new customers and brand awareness through their data-driven, full-funnel marketing activations across our sports and entertainment portfolios.”
As Google Fiber’s agency of record for 3+ years, RK’s acquisition strategy focused on the select metro regions where GF is available via unique in real life and digital journeys.
To bring UFC fans into the Vechain world, Red Krypton launched two Sweepstakes initiatives, offering fans a VIP UFC event experience.
Red Krypton set up and negotiated a strategic partnership between the NHL and Shavelogic, a challenger razor and men’s skincare brand.